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Why Virtual Answering Services Provide Better Customer Experiences

We all understand the frustration of trying to reach out to a company to make a purchase or receive a quote for services only to find we are talking to an automated voicemail service instead of a person. While that service may seem like an economical choice for your small business, having an automated service answer your calls instead of a person can lead to lost sales that amount to a significantly higher expense than working with a virtual answering services provider.

A virtual answering services provider, such as Pittsburgh Telephone Answering Services, offers you dedicated, live operators located remotely who are trained to answer your calls just as you specify. This kind of service can save you the cost of hiring extra employees and allows the flexibility to scale their services up or down as needed while providing better customer experiences.

These trained professionals can work for your business 24/7/365 or they can be set up to just take call overflow, answer after business hours calls, or whatever works best for your business. Whatever your choice, you only pay for the services you need when you are using them – which provides the ultimate flexibility and cost-efficiency.

Having a person answer calls from customers and potential customers is important for many reasons, according to research from Google:

  • 61% of mobile users surveyed by Google call a business when they’re in the purchase phase of the buying cycle.
  • 59% of people surveyed by Google call instead of reach out online because they’re looking to get a quick answer.
  • 57% of people who call a business want to talk to a real person.

Calls to businesses have significantly increased in response to the mass adoption of mobile phones, according to research from marketing firm BIA/Kelsey, as people prefer to call a company rather than struggle to complete a sales or inquiry form on a five-inch screen. These calls are expected to exceed 169 billion per year by the end of 2020 and are 10-15 times more likely to generate a successful sale or follow-up activity than digital form submissions.

These trends all point to the fact that calls made to your business are more efficient in generating revenue than online submissions. So, it is critical to your business success that you provide the best customer experience on each call your company receives.

Businesses that want to achieve this, plus increase sales, and customer retention at the same time, choose to work with the virtual answering professionals at Pittsburgh Telephone Answering Service.

We are a team of professionals at your constant disposal, acting as a member of your customer service department. We specialize in assisting independent business owners and mobile professionals with small and large businesses. Our professionals know that missed calls can result in lost revenue and dissatisfied clients, so we make sure you are covered with a wide array of services customized to meet the demands of your specific business – no matter the industry.

Contact Pittsburgh Telephone Answering Service today to learn more about how we can help your business with our virtual answering services.